FORGE Design studios: Elevate your design research
How to gain rich, valuable insights to help you truly understand your customers.
You might be comfortable designing based on data, but how rich and robust is that data? In this talk you’ll learn how to conduct meaningful research in a fast, easy and more effective way. It will explore ways to plan and run research, so you can gather unique, valuable and actionable insights. Come along to master the tools and methods you need to improve your design research practice so you can create rave-worthy experiences for your customers.
Organisation
BU FORGE Design Studios
Number of Attendees
100
Length
30 minutes
Context
Catalyst is FORGE Design Studios’ annual designathon. During this UX-focused competition, undergraduate students from across the nation collaborate in teams of 2-3 to address a real-world design challenge. Participants brainstorm areas of opportunity, generate solutions, build prototypes, and present to industry professionals - all in 40 hours. It empowers student designers and innovators to build their design thinking, problem-solving, and visual design skills. The free, weekend-long designathon, is aimed to inspire students from all academic backgrounds and experience levels, encouraging them to take on today and tomorrow’s biggest challenges.
I shared my talk on ‘Elevate your design research’ as part of the designathon to help to inspire the teams with ways to conduct research.
Date
March 2023
Location
Online
